Durban Tel: 031 566 4257

Johannesburg Tel: 011 440 7117

Cape Town Tel: 021 794 7475

International Tel: 0027 87630 0325

Field Sales Engineer – New Business Development Manager – Reference SSFSENBDM

At least 5 years’ experience in the Sales and Marketing field at a senior management level or experience as a Field Sales Engineer in the electronics components industry.



  • To grow the Group’s SALES through identifying and developing business and commercial opportunities relevant to our targeted markets.
  • To achieve / exceed targets / budgets aimed at growing sustainable sales and profits through the development of business partnerships, which provide a total communication solution to the client.
  • To manage the marketing and branding of the company in line with industry trend and target market

Desired Experience and Qualification 


  • 5 years of sales in electronics manufacturing or in industrial electronics with track record and ability to increase sales, provide technical and after sales support.
  • Sound knowledge of various electronics and wire harnessing products within the industry

Understanding of the markets in which we operate (Automotive, Aerospace Automation, Defence Systems, Communication Systems, Tracking Systems, Domestic and Industrial Security Systems)


Computer ability:

  • Computer literate – Excel, PowerPoint, Word, Outlook, Syspro advantageous
  • High-level computer skills to enhance support work and interaction with the customers and Factory


  • Bachelor’s degree, ideally in Marketing, Communications or Light Current Electronics.

Duties Responsibilities:

  • As a Business Development Manager, you will be responsible for the entire sales process from initial contact with new clients through to closure ending in preferably a long-term contractual relationship. You will also be required to account manage to further maximise the business from the customer. 
  • Marketing and Branding of the company which involves the management of any advertising campaigns, company website, editorials, magazines and social media platforms.

Maintain Effective Communication

  • Effective communication with production, internal sales support, estimating and branch manager.
  • Advise management about market conditions, product performance and competition affecting targeted industries.
  • Provide manager with daily, weekly and monthly sales report
  • Track and report on key sales indicators – quote conversion ratio and invoicing against budget
  • Resolving production and product issues with customers.

Develop Knowledge and Skills

  • Study the operations and performance of accounts and analyse competitive activity.
  • Maintain industry and account database.


  • Sales growth
  • Sales targets
  • Budgets
  • New Business Development
  • Brand awareness

Key Result Areas

  • Build strong working relationships with the Managing Director and other leadership in order to formulate and develop effective marketing and business strategies that will align with the overall company objectives.
  • Credit management
  • Formulation and implementation of account development plans
  • Lead generation
  • Establish objectives for Rand volume, distribution and support for specified products.
  • Develop and execute a marketing plan to ensure the brand is known in the marketplace.
  • Market and build brand awareness through social media, LinkedIn, Facebook
  • Market the company through specific publications
  • Understand the different exhibitions that will need to be attended to create brand awareness and lead generation
  • Develop and maintain relationships at an executive level, senior management level and junior level with all customers
  • Prepare and present plan to achieve sales objectives (key account plan).
  • Entertain customers when required
  • Achieve budgets
  • Comply with sales plan
  • Contribute to daily and weekly sales meetings
  • Execution of Marketing strategy
  • Oversee the overall customer experience. Develop and implement strategies that will optimise the experience and reflect the company values and mission.
  • Manage marketing analytics and utilize results to produce impactful campaign and optimize advertising spend.
  • Excellent product knowledge

Technical skills:

  • Sound knowledge of the different types of products, services, technologies and printing processes within the electronics industry.
  • Knowledge of plant capability and machine specifications
  • Able to take customer through quotes in detail

Essential Skills

  • Ability to build and execute marketing strategies that align with the company branding and financial projections.
  • Strong marketing experience is required
  • An innate curiosity about all things tech.
  • Superior analytics skills to determine organisational needs and the ability to develop effective strategic marketing plans.
  • Lead generation optimisation experience is required.
  • Ability to translate insights into action and strategies that will achieve profit and sales objectives.
  • Ensure sales margins are kept to a maximum.
  • Ability to work quickly, make decisions, and act in an environment that at times, may have limited resources.
  • Excellent communication and presentation skills. A brand ambassador who keeps our mission and purpose at the forefront of the brand message.
  • A hands-on roll-up your sleeves mind-set.
  • Innovative and creative thinker.

 Behaviours and attributes: 

  • The ideal candidate will be a self-starter who is client-focused, with proven expertise in sales and marketing
  • Meticulous and dependable and optimistic and persistent in the execution of marketing plans
  • Proven ability to bring the best out of teams, investing in their development and striking the right balance between tasks and relationships
  • Process-oriented, with the authority to oversee processes for cost and time efficiencies
  • Proven track record of networking skills which you have leveraged for yourself and your organisation
  • Good time management
  • To build relationships with customers
  • Understand customers likes and preferences and entertain accordingly, good social skill
  • Proven capability to build and nurture long term client relationships
  • Proven ability to meet and exceed targets
  • A consultative sales ability in a solutions-based environment
  • Good business acumen
  • Excellent interpersonal and relationship-building skills.
  • Ability to interact effectively at all levels within the organisation.
  • Ability to network within an organisation and understand the mood and culture.
  • Creative and proactive
  • Ability to identify new business opportunities and build a client base through pitching ideas and closing business
  • Outstanding communication skills.
  • Ability to formulate strategy to achieve business development opportunity.
  • Ability to conceptualise
  • Good listener
  • Organised with good attention to detail
  • Influential
  • Resilient to criticism/rejection
  • Ability to understand customers’ needs
  • Self-confident
  • Self-motivated and self-starter
  • Ambitious and passionate
  • Mature
  • Good time management

 A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.

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