Durban Tel: 031 566 4257

Johannesburg Tel: 011 440 7117

Cape Town Tel: 021 794 7475

International Tel: 0027 87630 0325

Sales and Marketing Lead – CLSAML

Company Overview:

Our client is a technology startup preparing to launch a CRM-powered digital marketplace connecting service providers (e.g., personal trainers, personal shoppers) with clients. We are expanding our platform to support gyms, fitness studios, and other wellness-related businesses with features like client booking, payment management, and CRM tools. The company is in the pre-launch phase with operations underway, and we’re hiring key early-stage team members to help scale our growth.

 

Key Responsibilities:

  • Develop and implement sales strategies for relevant target audiences across South Africa.
  • Drive B2B and B2C acquisition through proven sales tactics.
  • Develop and implement lead conversion strategies for sales and marketing generated leads resulting in paying clients (gyms, studios, trainers, shoppers, etc.)
  • Create, manage, and optimise onboarding processes for converted leads, including all touch points.
  • Lead platform demos, create sales decks and work with the marketing team to develop sales collateral for the various audiences.
  • Develop B2B client relationship strategies and maintain existing client relationships.
  • Source new partnership opportunities with fitness/wellness brands, studios, and boutiques reaching set monthly targets and completing the onboarding process within set time frames.
  • Identify and activate collaboration opportunities to grow Clients B2B and B2C user base. (eg: Co-creating content with influencers or trainers.) 
  • Provide regular insights and feedback to the broader team from the field to support business growth, campaign development.
  • Track KPIs, churn, user activity, and help improve feature-market fit based on feedback.
  • Achieve monthly sales targets.
  • Provide formalised insights, backed with data, to direct product feature development to improve user experience.

Candidate Requirements:

  • Experience: 3–5 years experience in sales or business development, partnerships roles, ideally in tech, SaaS, fitness, Fashion, or service-based platforms with a proven record of success.
  • Skills: Excellent verbal and written communication skills, negotiation, and outreach skills. Ability to manage the full sales cycle from Prospecting to Onboarding.
  • Tech-Savvy: Comfortable working with CRM systems, digital tools, and sales platforms.
  • Market Insight: Familiarity with both B2C funnels (individual users) and B2B relationships (gyms and businesses).
  • Initiative: This is a startup role — we need a doer, not just a planner.
  • Cultural Fit: Someone excited to be part of an ambitious African startup creating social and commercial value. Prior exposure to fitness, wellness, or lifestyle platforms is a strong plus

 Additional Information:

  • Work Environment: Hybrid preferred

Remuneration:

○ Competitive salary (to be discussed based on experience) – Market related

○ Performance-based bonuses.

  • Citizenship: South African candidates preferred; will consider work permit holders based in South Africa. 

 

A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.

To apply for this job email your details to charlene@armstrongappointments.com