alogosmall
Marketing Manager (Ref: KHMM)
Remuneration: R40k – R50k

Position in the Marketing sector in Mobeni, KZN - Kwa- Zulu Natal
Posted On Thursday 28 July 2022
Job Description:

Our client, a large manufacturer/supplier of oils and fats commodities, seeks a Marketing Manager with strong project management, ability to multitask and decision making skills to join their team

 

Main job function

Establish positioning, identify target audiences, and develop marketing strategy with specific objectives across different channels and segments

Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics

Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics

Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, retail customers and video assets

Conceptualise and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels

Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support

Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads

Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly

Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Qualifications:

Degree in Marketing, business or related field

Experience:

5+ years relevant experience

FMCG, Manufacturing sector experience essential.

Excellent written and verbal communication skills

Proven experience developing marketing strategy plans and execution thereof

Strong project management, multitasking, and decision-making skills

Metrics-driven marketing mind with eye for creativity

Established community network

 

A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.

Please contact Kay Henderson kay@armstrongappointments.com